Roofing web design Google 51 five-star reviews

Roofing Website Design

Roofing website design that wins you more jobs

I’m Spencer, a freelance web designer based in Brighton. I build custom websites for roofers and roofing contractors across Sussex and the UK — sites that look professional, work on mobile, and actually generate enquiries for emergency repairs, new roofing jobs, and long-term contracts.

If you’re a roofer tired of losing work to competitors with better websites, we should talk. No agency fees. No templates. Just a purpose-built roofing website designed around your roofing business, your services, and your coverage area.

Get a free quote See a free mockup first

Fixed quote upfront. No hourly billing.

NFRC TrustMark CompetentRoofer CHAS
£800Starting price, fixed quote
3Roofing packages to choose from
3–4Weeks for most roofing sites
100+WordPress sites across Sussex & the UK

Whether you’re NFRC registered, TrustMark approved, CompetentRoofer certified, or CHAS accredited — I’ll make sure your website showcases your credentials and wins you the jobs you deserve. I’ve already done it for Broadwater Roofing — and I can do the same for you.

My web design for roofers turns storm-season searches into quotes, with service areas and fast enquiry forms built in. Already have a roofing site that just needs bringing up to date? That is a website redesign rather than a new build.

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Why it matters

Why roofers need a professional website

Most people searching for a roofer do it on their phone — often after a storm, a leak, or visible damage. They want someone local, accredited, and available quickly. Your roofing website needs to tick those boxes in seconds.

A cheap website template won’t cut it. Neither will that site your mate built five years ago. You need something that:

Loads fast on mobile

Shows up when people search “roofer near me”

Makes it easy to call or request a free survey

Displays your NFRC, TrustMark, CompetentRoofer, or CHAS accreditations prominently

Shows before/after photos of your roofing work

Looks as professional as your craftsmanship

That’s what I build. Whether you’re a sole trader covering one town or a larger roofing contractor working across the South East, your website should be your hardest-working employee — generating enquiries for emergency repairs, re-roofs, and new builds while you’re up on a scaffolding.

The essentials

What makes a good roofing website?

I’ve built roofing websites for contractors across Sussex and beyond — including Broadwater Roofing. Here’s what separates the roofing websites that generate leads from the ones that sit there doing nothing:

Accreditation badges front and centre

Your NFRC, TrustMark, CompetentRoofer, and CHAS logos need to be visible within seconds. Homeowners and commercial property managers check for these — they’re trust signals that separate you from cowboy operators. Insurance-backed guarantee badges are equally important.

Emergency repair call-out buttons

When a storm damages someone’s roof at 6am, they need a roofer immediately. A prominent emergency repair button with click-to-call on every page is essential. Not buried in a footer — right at the top, impossible to miss.

A clear list of services

Don’t make visitors guess what you do. Dedicated service pages for each area of roofing work:

  • Flat roofing (felt, GRP fibreglass, EPDM rubber)
  • Tiling and slating
  • Lead work and lead flashing
  • Guttering, fascias, and soffits
  • Chimney repair and repointing
  • Emergency roof repairs
  • New roofs and re-roofing
  • Roof maintenance and inspections

Before and after project galleries

Roofing is incredibly visual work. A stripped roof before and after re-tiling, a flat roof conversion, a full chimney rebuild — real photos of real roofing projects build trust faster than any sales copy.

Service area maps

If you cover Brighton, Worthing, Crawley, and Eastbourne — each area should have its own page. This is how you show up for “roofer near me” searches in each location. Google Maps integration lets customers see exactly where you work.

Free survey and quote forms

Make it easy for potential customers to request a free roof survey or quote. A simple form that captures the job type, property details, and contact information converts website visitors into qualified leads.

Every roofing website I build includes all of these elements as standard. Want to see what this looks like in practice? Check out Broadwater Roofing in my portfolio.

See the examples
Pricing

How much does a roofing website cost?

I offer three roofing website packages to suit different business sizes:

Starter £800

Perfect for sole trader roofers who need a professional online presence.


  • 3-5 page custom WordPress website
  • Mobile responsive design
  • Click-to-call and emergency repair button
  • Free survey/quote request form
  • Accreditation badge display (NFRC, TrustMark, etc.)
  • Basic SEO setup
  • SSL certificate
  • Training and 30 days support
Professional £1,500

For established roofing contractors wanting to dominate their local area.


  • 6-10 page custom WordPress website
  • Everything in Starter, plus:
  • Service area pages (multiple locations)
  • Before/after project gallery
  • Google Reviews integration
  • Google Maps integration
  • Service-specific pages (flat roofing, tiling, lead work, guttering, chimneys)
  • Insurance-backed guarantee display
  • Enhanced SEO setup
Ecommerce £2,000

For larger roofing contractors or businesses selling roofing supplies online.


  • 10+ page custom WordPress website
  • Everything in Professional, plus:
  • WooCommerce online shop
  • Product catalogue
  • Online booking/scheduling for surveys
  • Customer account area
  • Payment gateway integration

Every project gets a fixed quote upfront — no hourly billing, no surprise invoices. And I offer a free mockup before you commit, so you can see exactly what you’re getting.

Optional ongoing costs: hosting from £10/month, SEO retainers from £250/month.

Not sure which package fits? Tell me the size of your roofing business and the work you want to win, and I’ll point you at the right one.

Get a free quote for your roofing website
What I offer

Roofing web design services I offer

Custom-built, not pulled from a template. Every site reflects your roofing services, your coverage area, and your accreditations.

Custom roofing websites

Every site I build is designed specifically for your roofing business — not pulled from a website template. I’ll showcase your roofing services, service area, accreditations, and the type of work you specialise in. Flat roofing, tiling, slate work, lead work, guttering, fascias and soffits, chimney repairs — whatever your focus, the website reflects it.

Emergency repair call-outs

When a storm rips off tiles or a roof springs a serious leak, homeowners need a roofer fast. I build prominent emergency repair buttons with click-to-call functionality on every page. A tap-to-call button on mobile is the difference between winning an emergency job and losing it to the roofer down the road.

Accreditation display

Your roofing accreditations are your biggest trust signals. I’ll display your NFRC membership, TrustMark registration, CompetentRoofer certification, CHAS accreditation, and insurance-backed guarantee badges prominently. Homeowners and commercial clients actively check for these — they set you apart from unaccredited operators.

Before/after project galleries

Roofing is visual work — and before/after photos are your most powerful selling tool. A stripped roof before re-tiling, a flat roof replacement, a chimney rebuild, new fascias and soffits. Real photos of real roofing jobs build trust faster than any sales copy. I’ll build a gallery that showcases your best projects and makes potential customers confident in your work.

SEO for roofers

Getting found on Google is half the battle. Every roofing website I build includes:

  • Local SEO setup targeting “roofer + your town” searches
  • Google Business Profile optimisation
  • Proper page titles and meta descriptions
  • Fast loading speeds (Google rewards this)
  • Mobile friendly design (Google requires this)
  • Schema markup for local businesses

Want to rank higher than other roofers in your area? I offer ongoing SEO retainers to build your visibility over time.

What’s included

Every roofing website includes:

  • Custom design (no website templates)
  • Mobile friendly, responsive layout
  • Emergency repair call-out buttons and click-to-call
  • Free survey/quote request forms
  • Google Maps showing your service area
  • Accreditation badge display (NFRC, TrustMark, CompetentRoofer, CHAS)
  • Before/after project galleries
  • Google Reviews integration
  • Insurance-backed guarantee display
  • Basic SEO setup
  • SSL security certificate
  • Training so you can update it yourself
  • 30 days post-launch support

Optional extras: ongoing SEO, Google Ads management, logo design, van livery design, workwear branding.

Roofing branding

Need more than just a website? I also offer full branding services for roofers — logo design, van livery graphics, workwear branding, business cards, and letterheads. A consistent brand across your van, your website, your workwear, and your paperwork builds instant trust when you turn up at someone’s property for a survey.

Web hosting and support

I offer hosting from £10 per month. Fully managed — security updates, backups, plugin updates. Your site stays secure and online. Already have hosting? I can work with your existing setup.

For roofing businesses wanting ongoing support, I offer maintenance packages so you never have to worry about the technical side.

All of it included as standard. Fixed price, no retainer.

Get a free quote →
Selected work

Roofing website examples

Here are some examples of roofing and trade websites I’ve designed and built. Each one was custom-made for the client’s business — no templates, no cookie-cutter designs.

Roofing contractor — Sussex

Broadwater Roofing

A custom website for a busy domestic and commercial roofing contractor. Features include a prominent emergency repair call-out button, a before/after project gallery, service pages for flat roofing, tiling, lead work, guttering and chimneys, accreditation badges, and a free survey request form. The site now generates consistent enquiries across Sussex. See the project →

Want to see more? View my full portfolio of 100+ WordPress websites I’ve built for businesses across Sussex and the UK, including roofers, electricians, builders, and other trades.

The process

Steps I take to ensure a smooth process

Four stages, from first conversation to a website you can run yourself.

First

Initial call

We discuss your roofing business, your service area, and what you want your roofing website to do. No sales pitch — just an honest conversation about what will work for you.

Then

Quote and mockup

Fixed price, no surprises. I’ll create a free mockup so you can see the direction before committing a penny.

After that

Design and build

I handle everything — design, content, before/after galleries, SEO setup, mobile testing. You’ll see progress and can give feedback throughout.

Finally

Handover

Your finished roofing website plus full training. No mandatory monthly fees holding your site hostage.

FAQs

Frequently asked questions

Still unsure about something? Ask me directly — I answer every enquiry personally.

Get a free quote

Do you only work with roofers in Sussex?

No. While I’m based in Brighton, Sussex, I work with roofers and roofing contractors across the UK. Most of my communication happens over Zoom and email anyway. I’ve built websites for roofers in Sussex, Surrey, Kent, London, Hampshire, and beyond.

Can I see examples of roofing websites you’ve built?

Yes — check out Broadwater Roofing in my portfolio. I’ve also worked with other trades including electricians, builders and construction companies, and plumbers. You can also read my blog post on the best roofing website examples for inspiration.

How long does a roofing website take to build?

3-4 weeks for most roofing websites. Simpler sites can be quicker. Larger sites with multiple service area pages, extensive before/after galleries, or online booking may take 4-6 weeks. I’ll give you a timeline during our initial call.

Will my roofing website work on mobile?

Absolutely. Every roofing website I build is fully responsive and tested across devices — iPhone, Android, tablet, and desktop. This is essential — most people searching for emergency roof repairs are doing so on their phone.

Do you offer SEO for roofers?

Every roofing website includes basic SEO setup. For ongoing SEO work — content creation, local citations, link building, Google Business Profile management — I offer monthly retainers starting from £250/month. For roofers, local SEO is critical because most customers search for “roofer + your town”.

Do you offer branding for roofers?

Yes. Beyond websites, I offer full branding services for roofers — logo design, van livery graphics, workwear branding, business cards, and letterheads. A consistent brand identity across your van, website, workwear, and paperwork builds instant trust when you arrive at a property for a survey. Many of my roofing clients start with a website and add branding later.

What accreditations should my roofing website display?

At minimum, display your NFRC membership, TrustMark registration, or CompetentRoofer certification. If you’re CHAS accredited, hold a CSCS card, or have insurance-backed guarantees, these should all feature prominently. Manufacturer certifications from brands like Marley, Redland, or Firestone are also worth displaying. I’ll design dedicated sections to showcase all your credentials.

Trusted by businesses across Sussex

How can I help?

Whether you’re planning a new website, need graphic design support, or want to discuss branding, I’m here to help. Book a call or fill in the form and I’ll be in touch as soon as possible.

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