I’m Spencer, a Brighton-based freelance SEO consultant helping small businesses rank on Google. Local SEO, technical SEO, keyword research, content strategy and transparent monthly reporting — with no lock-in contracts and direct access to the person doing the work.
Plans start at £250/month. Grab a free SEO audit and I’ll tell you exactly what’s holding your rankings back.
I’m Spencer — a Brighton-based freelance SEO consultant with 10+ years of experience helping UK small businesses grow organic traffic, improve search rankings and convert more of the customers already looking for them on Google. Unlike a traditional SEO agency, you’ll always work directly with me — no account managers, no ticket queues, no layers between the strategy and the execution.
Ranking on Google isn’t about one silver bullet. It’s dozens of evidence-based things working together: technical SEO, on-page optimisation, content, local signals and backlinks. My SEO service covers the full picture — not just the easy-to-sell bits. For the complete breakdown, see my local SEO checklist and how to get your website on Google.
Full technical SEO audit covering crawl errors, indexation, site speed, Core Web Vitals, mobile usability, broken links, redirect chains, schema markup, robots.txt and XML sitemaps. Fixing the technical foundation is always the first step — everything else works harder afterwards.
I research the exact commercial, navigational and informational queries your customers are using — including service + location variations, long-tail terms and question-based queries. You get a prioritised keyword map matched to specific pages, with search volume, keyword difficulty and intent.
Page titles, meta descriptions, H1/H2 structure, internal linking, image alt text, schema markup, canonical tags, content depth and semantic keyword coverage — all tuned to your target rankings. I rewrite pages myself rather than handing over a PDF of recommendations.
For most Brighton and Sussex businesses, local SEO is the biggest lever. I optimise your Google Business Profile, build local citations, fix NAP (name, address, phone) inconsistencies across the web, earn real reviews, and create location-specific content that wins local pack and map results.
Rankings follow useful content. I plan topic clusters around your core commercial services, write blog posts that target specific queries with clear search intent, and make sure every piece internally links back to the pages that drive enquiries.
Ethical link building through genuine relationships — local business directories, guest posts on relevant UK blogs, digital PR for newsworthy client stories, and broken link reclamation. No buying links, no PBNs, nothing that puts your site at risk of a Google penalty.
Plain-English monthly reports showing exactly what I’ve done, what’s working, what’s moved in the rankings, traffic trends and what’s planned for next month. No dashboards full of vanity metrics — just the numbers that matter to your business growth.
Most SEO agencies in Brighton and Sussex are set up for budgets bigger than small businesses actually have. Account managers, sales teams, project managers, junior SEOs — every layer adds cost without adding value. As a freelance SEO consultant, I cut all of that out.
What you get working with me:
* The person quoting you is the person doing the work
* A written strategy — you always know what I’m doing and why
* Realistic timelines (SEO takes months, not weeks)
* Monthly reports in plain English
* Fair pricing, monthly rolling, no lock-in contracts
* Direct email and phone access — no ticket queues
* Honest prioritisation — I’ll tell you if SEO isn’t your best channel before taking your money
I also build and maintain WordPress websites and run WordPress care plans, which means I can fix the technical SEO issues most agencies only flag as “recommendations for your developer”. For a full breakdown of the differences, read my freelancer vs agency comparison.
Every SEO engagement starts with the same process. Transparent, predictable, and designed to get you ranking within the timescale that’s realistic for your market.
1. Discovery call (free, 30 minutes). We talk about your business, your current rankings, your competitors and what “success” looks like. If SEO isn’t the right channel for you, I’ll say so.
2. Full SEO audit. Technical SEO review, keyword research, competitor analysis, content gap analysis and local SEO audit. You get a written report with prioritised recommendations — not a 60-page PDF of generic findings.
3. Strategy & roadmap. I turn the audit into a 90-day action plan mapped to your specific business goals. You approve the plan before any work starts.
4. Monthly execution. Technical fixes, on-page optimisation, content, local SEO, outreach — whatever the roadmap calls for, done properly and documented.
5. Monthly reporting. Plain-English report showing what I did, what moved, what’s next. No vanity metrics, no dashboards full of noise.
Three SEO packages to match where your business is right now. All monthly rolling, no minimum contract. Start with a free SEO audit to see what shape your site is actually in.
£250/mo
For small local businesses getting started with SEO.
£500/mo
For businesses serious about climbing Google rankings.
£1,000/mo
For businesses who need significant organic growth.
One-off SEO audit: £295 — a comprehensive written report covering technical issues, on-page opportunities, local SEO setup and a prioritised action plan. Ideal if you want expert guidance but want to DIY the implementation. Get in touch for a bespoke quote.
Based in Brighton, I provide freelance SEO services to small businesses across Sussex, Surrey and the wider UK. Click your local area below for details — or get in touch from anywhere in the UK, as all SEO work is delivered remotely.
Regional coverage: For county-wide SEO services see my dedicated SEO Sussex, SEO West Sussex and SEO Surrey pages. If your area isn’t listed above, get in touch — I work with clients across the UK.
Expect meaningful local SEO results in 3–6 months, and 6–12 months for competitive national terms. Anyone promising page-one rankings in weeks is either targeting zero-competition keywords or being dishonest. I’ll always give you realistic timelines up front — and show you what “progress” looks like at 30, 60 and 90 days.
Fair freelance SEO rates in the UK typically run £250–£1,500/month depending on scope. My packages start at £250/mo for Local SEO Starter, £500/mo for Growth, and £1,000/mo for Premium. One-off audits are £295. Agency retainers usually start at £1,500–£3,000/mo for equivalent work because of overheads you don’t pay with a freelancer.
An agency gives you a sales rep, an account manager, a project manager and a junior SEO — all billing to your retainer. A freelance SEO consultant gives you direct access to the expert doing the work. Agencies scale better for large budgets; freelancers deliver better value and communication for small businesses. Read my full DIY vs freelancer vs agency comparison.
Yes. AI Overviews and ChatGPT-style answers pull from the same web pages that rank in traditional search — so being optimised for Google is still the foundation for being visible in AI results too. What’s changed: rankings now reward genuine expertise, entity authority and well-structured content (schema markup matters more than ever).
Local SEO focuses on ranking for queries with geographic intent (e.g. “accountant Brighton”) and dominating the Google Map pack. National SEO targets broader queries without location (e.g. “how to file self assessment”). Most small businesses need local SEO first, national SEO as a secondary strategy once local is sorted.
No — and nobody reputable should. Google’s algorithm is a black box we don’t control, so guaranteeing a specific ranking would be dishonest. What I do guarantee: the work itself will be done properly, documented, and explained clearly. If you’re not seeing progress after 90 days, we review the strategy together.
Yes — happy to share case studies on an initial call. For privacy I don’t list client names publicly, but I can show you before/after rankings, traffic graphs and revenue impact for businesses similar to yours.
Yes — my SEO service is UK-wide. Based in Brighton, I work with clients across Sussex, Surrey, Kent and the wider UK. Everything is delivered remotely. For local service pages, see SEO Sussex, SEO West Sussex, SEO Surrey or click any town from the Areas I Cover section above.
