Consultant & advisory web design 
51 reviews
51 reviewsConsultant Website Design
Iām Spencer, a freelance web designer in Brighton. I build websites for independent consultants and small consultancies — strategy, management, HR, IT, operations — where the site does the job an office and a logo wall does for everybody else.
You sell something invisible to people whoāve never met you. The website is the only evidence they get before deciding whether youāre worth a conversation. It should make your expertise obvious in ten seconds and give one clear next step.
100+WordPress websites built
55+Businesses Iāve worked with directly
10+ yrsBuilding with WordPress
51Five-star reviews
Sole practitioner or practice of ten, the buying decision is the same: someone reads your LinkedIn post, clicks through, and spends a minute deciding whether youāre a credible peer or a generalist with a template. Related: B2B and coaching websites.
Talk it through → Why it matters
Your website is the only office most clients will ever see
Most consultants have no premises, no shopfront, no reception. Thereās nothing physical for a client to judge you by. The website carries the whole first impression, alone.
That changes the job. A trade website exists to get the phone ringing. A consultantās website exists to make a senior buyer — who must justify the spend internally — confident enough to give you thirty minutes.
Establish credibility when no office or shopfront does it for you
Say precisely who you help instead of hedging with ābusiness consultancyā
Prove results without naming clients youāre bound to protect
Convert LinkedIn traffic that arrives warm and half-decided
Capture people who arenāt ready to buy yet with a report or framework
Make booking a discovery call the one repeated action on every page
Not a brochure listing services, but an argument that moves a stranger from āwho is thisā to āI should speak to themā — without you in the room.
The six essentials
What a consultantās website actually has to do
Six things separate the sites that generate enquiries from the ones that do nothing.
Positioning sharp enough to exclude people
āBusiness consultancyā tells a buyer nothing and competes with everyone. āI help UK manufacturers of 50–250 staff fix operations after an acquisitionā tells them everything — and the people it excludes were never hiring you.
Case studies that respect confidentiality
Your best work is often under NDA, or the client would rather nobody knew they needed help. The fix is anonymised case studies with structure: sector and size instead of a name, the situation, what you did, the outcome. āA 180-person logistics group, post-mergerā is credible; āimproved efficiencyā isnāt.
Landing pages built for LinkedIn
For most consultants LinkedIn is the primary traffic source, not Google. Visitors arrive from a specific post, interested in one idea, usually on a phone. A generic homepage wastes that click, so I build topic pages matching what you post about.
One conversion: the discovery call
Consulting isnāt bought from a website, itās bought in a conversation. The site has one job: get a qualified person into your calendar. Booking link in the header, the hero, after every case study, at the foot of every page.
Lead magnets and email capture
Most visitors have a live problem but no open budget yet. A checklist, framework, benchmark report or whitepaper trades expertise for an email address and keeps you in front of them until they can act.
Credentials, speaking and publications
Conference talks, chartered memberships, a book, years inside the industry before you advised it — these do the work a logo wall would otherwise do. Put them on the homepage and the about page, as evidence rather than a CV.
All six built in from the start. See the work in my portfolio.
Get a free quote Pricing
How much does a consultant website cost?
Consultancy sites are compact. You rarely need forty pages — usually five to eight that are genuinely persuasive, which keeps the cost sensible.
Builds start from £800, and most consultant projects land in the £800 – £3,000 range depending on page count, positioning work and integrations. Larger consultancies with several service lines and CRM integration are typically £2,000 – £5,000+.
Every project gets a fixed quote upfront, no hourly billing, plus a free mockup before you commit.
Separate, optional products: hosting from £10/month and support and care plans from £30/month. SEO retainers start at £250/month.
Get a free quote for your consultancy website From £800 Fixed price, quoted upfront
That typically includes
- 5–8 page custom WordPress website
- Positioning-led homepage structure
- Anonymised case study template
- Booking link and qualifying form
- Mobile-first responsive design
- Basic SEO setup and SSL certificate
- Training, plus 30 days post-launch support
Whatās included
Consultant web design services I offer
Everything an advisory business needs to look like the obvious choice.
Custom consultancy website design
No templates. I design around your proposition — the niche, the method, the outcome you sell. Restraint reads as seniority: stock photos of glass towers read as junior; clean typography and real substance read as expensive.
Positioning and page structure
Before design, I get the argument right — the questions a buyer silently asks:
- Who is this for, and who is it not for?
- What problem do they already know they have?
- What is your method, and why does it work?
- What proof exists that it has worked before?
- What happens if they book a call?
That sequence becomes the homepage; everything else supports it.
Anonymised case studies
Confidentiality stops a lot of good consultants showing any proof at all. I build a format that works without naming names: sector, size and context up front, then the situation, the intervention and the result.
Booking and enquiry flow
The discovery call is the conversion, so the path to it gets designed rather than assumed. I integrate Calendly, TidyCal or HubSpot Meetings, add a qualifying form that filters tyre-kickers, and feed enquiries into your CRM.
Built on WordPress, owned by you
Iāve built on WordPress for over ten years. Add an article or case study yourself; no vendor lock-in, site yours outright. If youād rather not touch it, hosting from £10/month and care plans from £30/month are separate products.
All of it included as standard. Fixed price, quoted upfront.
Get a free quote → An honest word about SEO
Local SEO matters far less for you than it does for a plumber
A lot of designers sell every client the same local search package. For most consultants thatās money badly spent.
Why
Nobody searches āmanagement consultant near meā and hires the top result. Consulting is bought nationally and often internationally, through referral and reputation. Ranking first in your town is worth little when your next client is three hundred miles away.
What to do instead
Target problem and method searches rather than place names, publish insight on the topics you want to be known for, and keep landing pages fast. Thatās where SEO pays for a consultancy.
Where local still counts
- If you deliver on site, some operations work is genuinely regional
- A Google Business Profile is free and shows youāre a real business
- Reviews on it carry weight with buyers who never searched locally
- Beyond that, spend the budget on content and positioning
The process
Steps I take to ensure a smooth process
Four stages, from first conversation to a site you run yourself.
First
Discovery call
Who you serve, what you sell, where work comes from now, and what you can say publicly about past clients. No sales pitch.
Then
Quote and mockup
A fixed price with no surprises, plus a free mockup so you see the direction before committing. If it isnāt right, I change it then.
After that
Design and build
Design, page structure, case study templates, booking integration, lead magnets and SEO setup, with feedback welcome at every stage.
Finally
Handover and training
Your finished site, plus training on publishing articles and case studies. No mandatory monthly fees — you own it outright.
I canāt name my clients. Can you still make the site convincing?
Yes — itās one of the most common situations on consultancy projects. Anonymised case studies work when they carry enough real detail: sector, approximate size, the situation you were brought in to fix, what you did, and the outcome with a number attached. Iāll build a template you can reuse.
Most of my traffic comes from LinkedIn. Does the website still matter?
It matters more, not less. LinkedIn gets you attention; the website converts it. Land an interested reader on a dated or vague site and that interest evaporates in seconds. The traffic is mostly mobile, so the site must load fast and keep the booking link in reach.
How many pages does a consultant website need?
Usually five to eight: a homepage that makes the argument, a page per service line, an about page carrying your credentials, a results section, an insights area, and contact. Depth beats sprawl.
Do you only work with consultants in Brighton and Sussex?
No. Consultancy work is rarely local and neither is mine — the process runs over video calls and email. Iāve built over 100 WordPress websites and worked directly with more than 55 businesses across the UK. If youāre nearby, my office is Main Floor, Clarendon Mansions, 80 East St, Brighton BN1 1NF.
Are you an agency?
No — Iām one person, which is probably familiar to you. The person you brief is the person who builds it. Over ten years with WordPress and 51 five-star reviews. Away from the desk Iām a former British 800m Champion, so deadlines arenāt a problem. See my portfolio or book a call.
What if I already have a site that isnāt converting?
The cause is usually positioning rather than pixels: the homepage never says who the service is for, thereās no proof anywhere, and the only call to action is a footer form. Iāll tell you honestly whether it needs a rebuild or a restructure — often the second, which is cheaper. The same comes up in accountancy and B2B.
Recent work
Websites Iāve built
A few of the projects in my portfolio. Every one is a custom WordPress build, owned outright by the client.
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Purdue Performance
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PC COM
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Handle Accounts
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Opel Construction
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Faulks Ltd
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Bower Interior Design
Trusted by businesses across Sussex
How can I help?
Whether youāre looking for website advice, planning a new website project, need graphic design support or want to discuss branding services, Iām here to help. From WordPress development and website redesigns to logo design and complete brand identity projects, Podium Design offers comprehensive digital solutions for businesses across Sussex.
Please feel free to book a call using the calendar or fill in your details using the contact form to discuss your website project requirements, and Iāll be in touch as soon as possible. Iād love to hear about your web design goals, branding needs, or any graphic design projects you have in mind.
Get a free quote
I reply personally within one working day.
Sectors
Industries I work with
Consultancy is one of many sectors I build for, from sole traders to established firms across the UK.
Accountants Architects B2B / Corporate Bakeries Builders Cafes / Coffee Shops Care Homes & Home Care Charities Chiropractors Coaching Construction Consultants Cosmetic Surgery Dentists Driving Instructors Electricians Estate Agents Financial Advisors Flooring Florists Golf Clubs Gyms / Fitness Hotels & B&Bs Insurance Brokers Interior Designers Kitchens Landscapers Law Firms Mechanics / Garages Medical Professionals Mortgage Advisors Nurseries / Childcare Nutritionists & Dietitians Photographers Physiotherapists Plumbers Podiatrists / Chiropodists Pubs & Bars Recruitment Agencies Renewables & Solar Restaurants / Hospitality Roofers Salons / Spas / Beauty Schools & Education Sports Clubs Therapists Tree Surgeons Vets Weddings / Events